Jay's Brand Partners

Catch and Cook is the perfect marriage between what a chef and a guide want to eat and serve their guests. Our mixture has been formulated to perfectly coat and add a crunch to any type of fish, wild game, fowl or whatever else you feel like coating and tossing into the fryer.

HD innovations is known for innovative sonar mounting systems (like their Universal Mounting System – UMS), durable carbon fiber transducer poles, and portable shuttles that adapt to both open water and ice fishing environments, designed to enhance the angler’s experience.

Launched in the winter of 2018, Frostbite has quickly become a household name for ice fishermen across North America. Innovating the sport of ice fishing one lure (or rod) at a time.
The leaders in all things marine electronics. From livescope to trolling motors, to satellite communicators, Garmin is always pushing the limits of what is possible in the fishing world.

With over 250,000 lakes, incredible diversity in fishable species and angling experiences, Ontario is one of the top destinations in the world for freshwater fishing. Ontario’s waters are brimming with muskie, northern pike, brook trout, walleye, perch and more.
Manitoba’s hunting and fishing is world class. Located in central Canada, Manitoba is home to black bears, moose, whitetail deer, caribou, ducks, geese and cranes, as well as fish like walleye, northern pike, channel catfish, rainbow trout, arctic char, yellow perch, smallmouth bass, and whitefish.
Norsk Lithium powers your passion so you can chase adventure. We personally rely on these same batteries to power our pursuit of an exhilarating outdoor experience.

Over the past 70 years, Alumacraft has proved itself to be a huge presence in the fishing world. A boat – or canoes – that needs virtually no hull maintenance. A line of boats that annually lead the market in innovation. A presence felt around the world. A boat that stays in the family for generations. A memory making machine. That’s an Alumacraft boat.

Makers of the finest Canoes and Kayaks since 1898. Kayak fishing has been a rapidly growing sport and Old Town’s fishing kayaks at been at the top of the list for the hardcore angler.
Ski-Doo is the number one brand of snowmobiles in the world, with models from high performance to utility, and with clean 2-stroke and 4-stroke engines.
Eskimo products have become known for value, quality, reliability, and innovation. We carry a legacy that has been passed down from generation to generation, and we are proud of that. To truly understand what the Eskimo brand stands for, you need to understand what drives us. We believe that if we can make an angler’s experience more enjoyable—keep them warmer, make drilling a hole easier, keep them out longer, and help them catch more fish
Changing the game in electric augers. Ion is constantly evolving and pursing the ultimate in high performance ice augers.

Daiwa has a history of design and technology. In addition it has always maintained an emphasis on innovation and quality. The result is a long list of product features, design and materials that have become standards for the fishing tackle industry. It is a long-standing record of innovation that has left a visible mark on the majority of tackle manufactured today; innovation that continues to advance the sport of fishing.

Sail is your outdoor hub! Specializing in outdoor, hunting, fishing, and camping gear, offering clothing, footwear, equipment, and accessories for all seasons.

BKK hooks are highly regarded for their exceptional strength, razor sharp penetration and, extreme corrosion resistance. Positioning them as an elite, high-performance choice for both freshwater and saltwater angling.